daniele-bergeronDanièle Bergeron, a 2011 EMBA McGill-HEC Montreal alumna, has been appointed Vice-President and Chief Operating Officer at SAIL Outdoors. With her many years of experience in the retail industry (Mobilia, Jacob, Ogilvy), Danièle begins this new chapter at an exciting time, as SAIL Outdoors officially launches its new banner, Sportium. The company, established for over 40 years in Quebec and Ontario, is currently expanding its activities by moving into the sale of a wide variety of sports clothing and equipment.