Caroline Morin (EMBA 2016) is appointed Senior Director, Communications and Corporate Marketing at Ivanhoé Cambridge

After five years as Director of Internal and Corporate Communications at Ivanhoé Cambridge, Caroline Morin, a 2016 McGill-HEC Montréal EMBA graduate, has recently taken on a new role within the organization: Senior Director, Communications and Corporate Marketing.

In her new role, Caroline is responsible, together with her team, for leading the development and execution of communications and marketing strategies and campaigns related to the organization’s business plan, while ensuring brand positioning, promotion, and protection for all Ivanhoé Cambridge’s activities.

“One of the most important things that I learned during the EMBA and which I use every day in my professional life is to remain open, to think differently and to always nurture the desire to do things differently. By being open-minded, I not only become a better manager but I am also better able to offer new ideas and be more innovative in my role and approach. This is an essential element for achieving success in communications!”