Catherine Patry, a McGill-HEC Montréal EMBA 2020 alumna, has recently been appointed to the position of Senior Director, Communication and Marketing at Brigil real estate company. Founded in 1985 by Gilles Desjardins, Brigil is changing the face of the National Capital by building high-quality homes designed for everyone. The company has 150 employees and its head office is in Gatineau.
As part of her new role, Catherine will work on the marketing strategy for the company’s real estate communities, as well as its internal and external communication strategy.
Catherine is a member of the Quebec Bar and has completed the McGill – HEC Montreal EMBA program. She is also a graduate of HEC Montréal in marketing communication. Her experience in advertising agencies (TAXI, BBR), large business (TELUS), and media (SRC), combined with her passion for value creation will help solidify Brigil in its position as a leader in real estate construction in the National Capital Region.
”We’ve all heard of the glass ceiling, but there is also the sticky floor! Women are good at finding reasons not to do things for fear of not being up to par. At the McGill-HEC Montréal EMBA program, “being up to par” does not exist. All that matters is to be “the best you can be.” This program propels you forward, and sometimes in an unexpected direction! But one thing is certain: you will be better afterwards than before, both personally and professionally. Give yourself the most beautiful gift: bet on yourself. ”