Corey Phelps is an Associate Professor of Strategy, Marcel Desautels Faculty Fellow, and Associate Dean of Executive Education at the Desautels Faculty of Management. He teaches frequently in the McGill-HEC Montreal Executive MBA program.
Professor Phelps recently launched a new book: Cracked it! How to solve big problems and sell solutions like top strategy consultants.
About the Book
Solving complex problems and selling their solutions is critical for personal and organizational success. For most of us, however, it doesn’t come naturally and we haven’t been taught how to do it well. Research shows a host of pitfalls trips us up when we try: We’re quick to believe we understand a situation and jump to a flawed solution. We seek to confirm our hypotheses and ignore conflicting evidence. We view challenges incompletely through the frameworks we know instead of with a fresh pair of eyes. And when we communicate our recommendations, we forget our reasoning isn’t obvious to our audience. How can we do it better?
Here is a link to an interview with Alyssa Smith, west coast anchor of Cheddar.