Marie-Josée Lamothe, President of Northex Environnement Inc. and a 2022 graduate of the EMBA McGill-HEC Montréal, shares her entrepreneurial journey and evolving definition of success. For her, success lies in the realization of entrepreneurial dreams, transitioning from vision to reality. From dreaming of owning a transformation factory to patenting groundbreaking technologies in soil remediation, Marie-Josée’s entrepreneurial path has been marked by significant milestones, including establishing supply chains for critical minerals essential for battery production. Overcoming challenges, such as securing financing and advocating for environmental stewardship, required perseverance and strategic thinking. The EMBA program enhanced her decision-making abilities and provided a framework for effective management. Looking ahead, Marie-Josée plans to pass on her entrepreneurial legacy and embark on a new project focused on creating a nurturing environment for disadvantaged children and adolescents. Her story embodies resilience, innovation, and a steadfast commitment to making a meaningful impact, inspiring others to pursue excellence in entrepreneurship.

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